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- How to Choose the Best Tradeshow Lead Retrieval Device for Your Needs
- The Key to Sourcing Success: Why the Right Location Can Make or Break Your Event
- Add Some Wellness to Your Conference by Getting Attendees Up and Moving
- In the World of Tradeshow Lead Retrieval, Everything Old is New Again
- Waste Not, Want Not: How Meeting Planners Can Make Their Events More Environmentally Friendly
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Monthly Archives: August 2010
The Importance of the Meetings Industry and “What You Do”
Many of our recent problems in the meetings industry have been caused by a general misunderstanding of what we do and what we actually contribute to business and society. Continue reading
Trade Show Leads Are Not Valuable
80% of exhibitors do not follow-up on their trade show leads. Maybe we all need to focus somewhere else for the good of the industry. Continue reading
Posted in Exhibitor Services
Tagged capturing leads, exhibitors, lead management, lead retrieval, trade show
9 Comments
Personalizing the Event Experience
Through the registration and housing process, we have an opportunity to interact with the attendee and “learn about them” in a way that can personalize their experience. The challenge is doing this while keeping the process short, focused, and interesting to the attendee. Continue reading
Posted in Registration, Sourcing & Planning
Tagged attendee experience, event planning
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Fishing for Qualified Leads: Which Strategies Yield the Biggest Catch
The amount of money companies waste chasing bad leads is simply amazing. Capturing leads without an incubation engine can dramatically impact your sales team’s productivity in a negative way. Continue reading
Posted in Exhibitor Services
Tagged capturing leads, exhibitors, lead management, lead retrieval, trade show
2 Comments