Tag Archives: Experience Design

Behavioral Data: When You Know More, You Can Do More

Post authored by Valerie Cox, Manager, Business Analyst Group One of the things I enjoy most about my role at Experient is the collaborative conversations I have with our clients. Often, we’ll gather a group of client and Experient “brains” … Continue reading

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Creative Thinking as an Event Experience Catalyst: The VIP Lounge

“Creative Thinking” is the theme running through episode five of The VIP Lounge, as we interview two creative dynamos: Jamie Murdock and Susan Robertson.

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Experience Design Lab & Behavioral Data Supersized: The VIP Lounge

In Episode No. 4 of The VIP Lounge podcast, we tackle two of the hottest topics across the meetings and events industry right now: Experience design and behavioral data.

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Team Debrief: ASAE’s Xperience Design Project (XDP)

Post authored by Jamie Murdock, Vice President, Sales We applaud the American Society of Association Executives (ASAE), as last week they stepped up event innovation in a big way with the launch of the Xperience Design Project (XDP) at the … Continue reading

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Event Trends to Watch: A Chat with David Peckinpaugh

In today’s change-charged business environment, new event trends bubble up regularly, but how can you discern which ones will have lasting power? How can you truly know which ones are worthy of your attention? We caught up with David Peckinpaugh, … Continue reading

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Experience Design Lab: A Chat With Greg Bogue

Experience design is a top priority for event organizers, yet it’s a skill set many struggle to master and apply. Greg Bogue, Vice President of Experience Design at our parent company, Maritz Global Events, has helped more than 80 organizations advance … Continue reading

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Events Are Akin to Large Family Gatherings

Post authored by Cynthia Hornketh, CMM, VP, Experience Design Have you ever been to a gathering and felt like everyone had an identity or role except you? Like family dinners where Aunt Sue is in charge of dessert, Agnes is … Continue reading

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The Power of Personas to Perfect Event Guest Experiences

Post authored by Cynthia Hornketh, CMM, VP, Experience Design Design thinking is attracting more attention in event circles and for good reason. For clarity, design in this context is problem solving. In order to create the right solutions or in … Continue reading

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4 Eye-Catching Ways to Reinforce Your Attendee Connection

Post authored by Cynthia Hornketh, CMM, VP, Experience Design Connecting and engaging with your guests can happen repeatedly, throughout the event environment… as well as before and after the live event. Yet sometimes opportunities are underutilized. How can you capitalize … Continue reading

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Is Event Design a Wicked Problem?

Post authored by Cynthia Hornketh, CMM, VP, Experience Design, Experient I’ve heard a few university professors suggest design thinking is best when applied to wicked problems. I’m “all in” when it comes to design thinking, so not knowing exactly what … Continue reading

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