Tag Archives: Experience Design

4 Eye-Catching Ways to Reinforce Your Attendee Connection

Post authored by Cynthia Hornketh, CMM, VP, Experience Design Connecting and engaging with your guests can happen repeatedly, throughout the event environment… as well as before and after the live event. Yet sometimes opportunities are underutilized. How can you capitalize … Continue reading

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Is Event Design a Wicked Problem?

Post authored by Cynthia Hornketh, CMM, VP, Experience Design, Experient I’ve heard a few university professors suggest design thinking is best when applied to wicked problems. I’m “all in” when it comes to design thinking, so not knowing exactly what … Continue reading

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Three Tips For Holding Successful Global Meetings and Events

Post authored by Ben Goedegebuure, Global General Manager, Maritz Travel Company An increasingly global economy means international meetings and events are on the rise. While planning meetings in the United States comes second nature to many of us, planning a … Continue reading

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Creating Better Events with Design Thinking

Post authored by Cynthia Hornketh, Vice President Experience Design, Experient Supporting any large, complex project—particularly re-designing a conference or convention—is a daunting undertaking. If you share this vocation and challenge, here are a few foundational tools we recommend using in … Continue reading

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