Tag Archives: Experient Event Marketing

Do You Use Inbound Marketing To Attract Attendees?

Post authored by Mike Woellert, Marketing Specialist at Experient While outbound marketing is more cold-calling or emailing to a purchased list, inbound marketing focuses on content that attracts people toward you or your association (in this case, attendees to your event). By creating … Continue reading

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Consider These Marketing Trends For Your Event Promotion: Part 3

Post authored by Mike Woellert, Marketing Specialist at Experient In the previous two pieces, we looked at video content and digital brochures as a way to promote your event. The last in the series is a look at mobile applications. … Continue reading

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Consider These Marketing Trends for Your Event Promotion: Part 2

Post authored by Mike Woellert, Marketing Specialist at Experient In my last post, I discussed how developing video content can enhance the promotion of your event or conference. This week’s post will look at how digital brochures can improve your attendee’s experience, … Continue reading

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Consider These Marketing Trends for Your Event Promotion: Part 1

The latest marketing trends, much like the tech industry, are always evolving. Keeping up, well, can be an endeavor. As someone who’s constantly monitoring these fluid happenings, I’ll outline three of those trends in a series, so that you can add some zest to your event marketing strategy… Continue reading

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