Tag Archives: guest experiences

Perfect Timing: Seizing the Best ‘When’ for Event Guest Experiences

Dan Pink is one of my favorite non-fiction authors. It started in 2006, with A Whole New Mind: Why Right-Brainers Will Rule the Future. Filled with fascinating stories about advances made by right-brain, creative types, this book prompted a major … Continue reading

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The Power of Personas to Perfect Event Guest Experiences

Post authored by Cynthia Hornketh, CMM, VP, Experience Design Design thinking is attracting more attention in event circles and for good reason. For clarity, design in this context is problem solving. In order to create the right solutions or in … Continue reading

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