Tag Archives: mobile technology

Is Your Event Mobile App Wired for Tribalization?

Marriott International partnered with the Professional Convention Management Association (PCMA) to study the future of meetings. With event disruptions multiplying, they gathered a team of experts to identify emerging trends, as well as actions event organizers could take to capitalize … Continue reading

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Tech Breakthrough Dramatically Improves Trade Show Buyer and Seller Conversations

Post authored by Brian Scott, Chief Information Officer Trade shows are temporary deal-making ecosystems. Tens of thousands of buyers and sellers converge into a small and controlled space to discuss problems, solutions, aspirations, pricing, etc. For many, trade shows represent … Continue reading

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Your Mobile App’s Top 4 Pages and What to Consider When Designing Them

Post authored by Mike Godsey, Senior Vice President, Market Development, Experient Almost everyone today is carrying a tablet, smartphone or other personal device. And research shows the number of attendees using mobile event apps is growing every year.  I remember when—and … Continue reading

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What Can a “Toaster” Teach You About Mobile Technology at Your Event?

Post authored by Mike Godsey, Senior Vice President, Market Development, Experient Over the years, exhibitors have always exchanged information with attendees. Events and tradeshows drive business. We call it “lead retrieval.” Now take a walk down memory lane with me … Continue reading

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5 Tips To Increase Your Event App’s Adoption Rate

Post authored by Mike Woellert, Marketing Specialist at Experient Not too long ago, we wrote on the importance of developing a mobile app for your event. Now you’re saying, “Great Mike. We’ve developed the app, everyone is going to download … Continue reading

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Consider These Marketing Trends For Your Event Promotion: Part 3

Post authored by Mike Woellert, Marketing Specialist at Experient In the previous two pieces, we looked at video content and digital brochures as a way to promote your event. The last in the series is a look at mobile applications. … Continue reading

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What are you doing with QR Codes?

Show organizers ask me this all the time. But what is really hotter right now — using QR codes or talking about them? In the trade show and event industry, I say it’s definitely the latter. The use of barcodes … Continue reading

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Tradeshow Apps Don’t Have to be Boring

Post authored by Todd Belebczuk, Marketing Specialist at Experient If you’re a tradeshow veteran, chances are you’ve probably read countless articles and blog posts telling you what apps you should be using at your tradeshows. You know the routine- the … Continue reading

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There’s an App for That Event

With any new technology there are some basic questions to be asked: What is it? What does it do? How can this benefit my event? Continue reading

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Do you need a mobile strategy for events?

Working in the mobile technology market I am frequently asked my opinion or questions about mobile technology, the mobile market, and, “How do we do mobile for events?” Continue reading

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