Our work culture has become far more virtual than ever before. With so many people working from remote locations and travel being more difficult given the distances from which people work, streaming events and having those events be interactive is a huge horizon line for event planners.
At Immersion, an event produced by our Live Events division at Experient, we learned that using video livestreaming services can help you stand out from the crowd. It shows your consumers that you are a forward-thinking and technologically savvy company, skilled at implementing innovative and up-to-date solutions.
Overall, video livestreaming services allow you to access a broader viewer base and to customize the viewing experience to meet the needs of diverse consumers.
In this episode of The VIP Lounge, Justin Mizel and I talk with industry expert Rudy Ellis to get his insights and observations about the benefits of livestreaming events. Ellis is the founder of Switchboard Live, a technology company helping events tech up their capabilities to include livestreaming and interactive engagement online.
Rudy candidly answers questions about his experiences with this technology, what has already been done at events to implement this approach and what event planners need to know and do to best embrace this essential technology when building their events in the future