Author Archives: Mitch Cooper
The time of setting up cheap, uncomfortable chairs in a square pattern has ended. Long live the revolutionary vision of event spatial design.
Event planners have too many horror stories to tell for one article, so here are more nightmare scenarios that will keep you up at night.
No one is immune. At some point in their careers, all meeting and event planners will have a horror story they won’t soon forget.
What if I told you to treat your guests like sports fans? What if you used some of the same elements sports teams use when designing event experiences?
Johnny Cupcakes’ recipe for success breaks the mold, but it’s a great case study for events searching for new ways to “surprise and delight” their guests.
Event strategists know the healthiest shows are the ones that keep guests coming back year after year. But how do you achieve this?
It only takes a few minutes of perusing news headlines to grasp how important event security is in this day and age.
When most people find a job they love, working alongside people they truly care about, they feel settled and they’re not going anywhere. For Karla Bauman, however, that means it’s time to find a new, exciting challenge.
If you’ve ever wondered who plans the events for an event management company, look no further. Let us introduce you to Dan Potter, Senior Strategic Events Manager at Maritz Global Events.
Chances are good that your event is not the only one of its kind. That means your potential attendees may have to pick your event or another, which also means someone wins and someone loses.