Category Archives: Data and Technology

Exhibitor ROI: Quelling Concerns & Unleashing Richer Buyer-Seller Exchanges

Post authored by Siobhan Connellan, Director, Exhibitor Services Operations at Experient Many exhibitors find themselves in a quandary as they fine-tune and activate their trade show strategy. Diminishing budgets, rising costs, logistics and travel complexities, managing staffing, and keeping up … Continue reading

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Event Trends to Watch from Michael Dominguez & Wisdom@Work: The VIP Lounge

This podcast episode starts off with a book recommendation. Then it’s on to emerging trends that tee up challenges to solve and opportunities to seize for event organizers.

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How Event Behavioral Data Advances SFA’s Growth Strategy

Data is important. There’s no doubt about that. But can collecting event behavioral data drastically change how your organization views success?

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Improving Event Outcomes and Business Performance: Insights from Thad Lurie

Post authored by Donna Kastner, Event Marketing Specialist For event organizers, data intelligence is quickly ascending as a crucial skill set to master, as they strive to compete in today’s rapidly-changing business environment. Thad Lurie has long been a champion … Continue reading

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All-Star Tips to Boost Event Data Intelligence – The VIP Lounge

Event Data is the theme for this episode of The VIP Lounge podcast, as three all-stars open their playbooks to reveal strategies and tips to help you step up your own event data strategy.

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Fostering Innovation: Tales from Paradigm Purgatory

Post authored by Brian Scott, Chief Information Officer Agile, Scrum, Waterfall, Lean Startup, Lean Thinking, Extreme, Big Bang, V-Shaped, Design Thinking, Six Sigma, DevOps, Getting Things Done… the list of terms could go and on. Do I need to continue? … Continue reading

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Is It Time for Your Event Data to Grow Up? [Free Self-Assessment]

Post authored by Jeff Fugate, Senior Vice President, Sales and Marketing At this year’s e4, our annual client event, we exercised one of the four tenets of our event: experiment. With so many industry leaders in one place, our intent … Continue reading

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Behavioral Data: When You Know More, You Can Do More

Post authored by Valerie Cox, Manager, Business Analyst Group One of the things I enjoy most about my role at Experient is the collaborative conversations I have with our clients. Often, we’ll gather a group of client and Experient “brains” … Continue reading

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Experience Design Lab & Behavioral Data Supersized: The VIP Lounge

In Episode No. 4 of The VIP Lounge podcast, we tackle two of the hottest topics across the meetings and events industry right now: Experience design and behavioral data.

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Leveraging the Sharing Economy to Increase Event ROI

Post authored by Gary Schirmacher, CMP, SVP Industry Presence & Strategic Development It wasn’t too long ago that the sharing economy was simply two neighbors borrowing something from each other that one had, the other needed and both benefited from … Continue reading

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