How Event Behavioral Data Advances SFA’s Growth Strategy

event behavioral data

Data is important. There’s no doubt about that. But can collecting event behavioral data drastically change how your organization views success?

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Endings Matter: Event Programming Insights from Dan Pink

event programming

Recently, keynote speaker Dan Pink shared a wealth of insights from his best-selling book, WHEN: The Scientific Secrets of Perfect Timing. Even better, he carefully tailored each one for the events industry.

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Diary of an Event Learning Sherpa

event learningPost Authored by Donna Kastner, Event Marketing Strategist & Workshop Designer

Recently, I had a chance to experiment with an idea I’ve been noodling on.

This idea is a twist on a grander concept, first introduced by Velvet Chainsaw Consulting: The Content Weaver.

Here’s more from Velvet Chainsaw Consulting:

“A content weaver connects the dots and weaves the threads of the conference’s content, overarching issues and themes. Similar to an emcee, the content weaver opens and closes each general session, asking provocative questions and framing the context of the conference’s learning opportunities.”

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Smart Speaker Tip Series Plus a Conversation with Futurist Mike Walsh – The VIP Lounge

This edition of the VIP Lounge dives into a brilliant way to prep your event speakers–while also educating your attendees–and an interesting chat with a futurist.

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Join Our Growing Community of Event Experience Designers — The VIP Lounge

experience design

Last week, something remarkable happened at Maritz Global Events’s e4 conference.

Something so remarkable, we decided to share more in this special edition of The VIP Lounge podcast.

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Priceless Event Timing Strategies from Dan Pink

event timing

Post authored by Donna Kastner, Event Marketing Consultant

Many have heard about the best-selling book by Dan Pink: WHEN: The Scientific Secrets of Perfect Timing.  (If this title is new to you, this post provides a quick recap.)

This past week, hundreds of event executives attending Maritz Global Events’s e4 conference in Anaheim were treated to WHEN takeaways, carefully tailored for the events industry by keynoter Dan Pink.

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A Clever Tactic from the Van Halen Contract Playbook

Post authored by Donna Kastner, Event Marketing Strategist & Workshop Designer

No doubt, many have heard tales of the rock band Van Halen’s requests for M&Ms in their dressing room.

I heard them, too, but I never grasped the brilliant WHY behind this – until now.

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Unleashing Human Gifts to Improve Your Events – The VIP Lounge

“How do we make the realm of human endeavor ever more productive, ever more creative, ever more fulfilling?”

That mission threads throughout Polly LaBarre’s career, our guest on this edition of The VIP Lounge podcast.

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Why Project Management is More Important Than You Think

project management

Sometimes we can’t see the forest through the trees. We forget how incredible we are as a whole because we are so steeped in the weeds of our everyday existence.

Keeping a plethora of tasks moving at the right pace, in the right order, while simultaneously producing an event, is one of the most challenging aspects of planning. The need for efficient methodologies is critical to the success of managing any project, especially a project like planning a major event.

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The Future of Livestreaming Events & Online Engagement

live streaming events

Our work culture has become far more virtual than ever before. With so many people working from remote locations and travel being more difficult given the distances from which people work, streaming events and having those events be interactive is a huge horizon line for event planners.

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