The time of setting up cheap, uncomfortable chairs in a square pattern has ended. Long live the revolutionary vision of event spatial design.
Post authored by De-de Mulligan, President and Chief Content Strategist for Mulligan Management Group.Do you need to find new sources of income for your events? While sponsorships have been prevalent for a long time, there are other ways to generate more revenue, including digital and print options that might surprise you.
Event planners have too many horror stories to tell for one article, so here are more nightmare scenarios that will keep you up at night.
Post authored by Bill Barclay, Vice President, Live Events, and Taylor Ward, Live Events StrategistWhen it comes to detailed digital persona design, no one does it better than the creative geniuses of the eSports industry. One could argue that many young adults and children that enjoy professional gaming may utlize websites like Unranked Smurfs and others to purchase characters and skins (or otherwise in-game persona’s!) of their favorite professional eSports player!
No one is immune. At some point in their careers, all meeting and event planners will have a horror story they won’t soon forget.
What if I told you to treat your guests like sports fans? What if you used some of the same elements sports teams use when designing event experiences? Continue reading
Johnny Cupcakes’ recipe for success breaks the mold, but it’s a great case study for events searching for new ways to “surprise and delight” their guests.
Marriott and the PCMA Foundation joined forces, along with Fahrenheit 212, to update research on top trends impacting meetings and events.
Post authored by Lynn Wirch, Director of Operations, Live EventsImagine a scenario where you put some of the biggest players across your industry in the same room, working together to consider the evolution of their sport, creating new ideas and solving some their greatest challenges.
You call it a pipe dream. We call it IMMERSION.
Post authored by Donna Kastner, Founder of RetirepreneurThe investment to design remarkable live event experiences is steep and getting steeper – not to mention the countless hours (and dollars) spent in hopes of acquiring new attendees.
