‘A Group of Hippies’ Took MAGFest From 200 Guests to 23,000

MAGFest started as a small music and gaming festival, but has leveled up its attendance dramatically.

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9 Standout Keynote Speakers to Watch

keynote speakers

Post authored by Donna Kastner, Founder of Retirepreneur

Booking keynote speakers is a high-impact event decision that’s loaded with risk. Continue reading

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Implementing Experience Design in Small, Yet Powerful Ways

experience design

Post authored by Jennifer George Lion, CMP, PMP

The term “experience design” is thrown around a lot in the meetings and events industry. But does everyone who uses it truly understand how to apply the concept to their events?

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Use Event Sponsorships To Stretch Your Budget Dollars Further

The search for innovative ways to reduce your event’s costs and increase revenue is not a new concept. Neither is the use of event sponsorships to achieve these goals.

The big question is: HOW?

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Podcasts Cross to Mainstream: 5 Reasons Why Event Marketers Need Them

podcastsPost authored by Donna Kastner, Founder of Retirepreneur

There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach.

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Why the Over-50 Crowd Still Matters for Events

Post authored by Donna Kastner, Founder of Retirepreneur

Have you noticed a demographic shift happening at professional conferences? You might not think the over-50 crowd still matters for events anymore.

Oh… but they do.

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Experience Design and the Importance of Drinking Your ‘Own Champagne’

Talking about how experience design transforms events is one thing. Actually applying those principles to your own event is even more challenging, but also more rewarding.

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NEVER Publish Your Registration and Housing Sites and Run [Podcast]

registration and housing sites

In this edition of the VIP Lounge Podcast, we discuss the pitfalls of simply launching your registration and housing sites without applying experience design principles.

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Blazing New Trails in Esports: The Life of a Live Events Strategist

live eventsYou’ve no doubt heard many stories about the power of experience design and how it can change the trajectory of events. However, you probably haven’t heard how it can drastically change the trajectory of someone’s career. Until now.

Meet Taylor Ward.

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3 Tips to Boost Your Event Content on Social Media

Post authored by Emily Richmond, Social Media Marketing Specialist

“You grew up with social media, so it must come easy to you, right?”

As a millennial, I get this question a lot.

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