Tag Archives: attendee behavior
Designing a better attendee experience is critical to the health of your show and with the latest innovations in event technology, the process is much simpler.
It might sound like a basic concept, but sometimes the simple answer is the best one: the most valuable events are the ones that know who their attendees are and what they want most.
Data is important. There’s no doubt about that. But can collecting event behavioral data drastically change how your organization views success?
Post authored by Donna Kastner, Event Marketing Specialist For event organizers, data intelligence is quickly ascending as a crucial skill set to master, as they strive to compete in today’s rapidly-changing business environment. Thad Lurie has long been a champion … Continue reading
Post authored by Valerie Cox, Manager, Business Analyst Group One of the things I enjoy most about my role at Experient is the collaborative conversations I have with our clients. Often, we’ll gather a group of client and Experient “brains” … Continue reading
Post authored by Jeff Fugate, SVP, Strategic Sales & Marketing There’s been much talk about data, especially in the context of event marketing and experience design, but talk is cheap. It’s time to advance from talking to doing. Why? Event … Continue reading
Event professionals have always been on-the-go types, but in today’s fast-paced world, many are moving even faster, as they navigate through a myriad of details to orchestrate remarkable events. That’s why we launched The VIP Lounge, a podcast designed to … Continue reading
Tracking the behavioral data of attendees is not a new concept. It’s been an industry topic for quite some time. However, bringing that idea into the next phase and actually giving planners the ability to make impactful decisions while the … Continue reading
At PCMA Convening Leaders ‘16 in Vancouver, Terence Donnelly from Experient and Jean Heis from the Institute of Food Technologists (IFT) teamed up to lead a session titled: Harnessing Event Intelligence to Enhance Participant ROI. After hearing raves from participants, … Continue reading