Tag Archives: behavioral data
Designing a better attendee experience is critical to the health of your show and with the latest innovations in event technology, the process is much simpler.
It might sound like a basic concept, but sometimes the simple answer is the best one: the most valuable events are the ones that know who their attendees are and what they want most.
Data is important. There’s no doubt about that. But can collecting event behavioral data drastically change how your organization views success?
Questions bubble up for event professionals all the time, but many go unasked even when they can lead to event improvements…
Post authored by Donna Kastner, Event Marketing Specialist For event organizers, data intelligence is quickly ascending as a crucial skill set to master, as they strive to compete in today’s rapidly-changing business environment. Thad Lurie has long been a champion … Continue reading
Event Data is the theme for this episode of The VIP Lounge podcast, as three all-stars open their playbooks to reveal strategies and tips to help you step up your own event data strategy.
Post authored by Jeff Fugate, Senior Vice President, Sales and Marketing At this year’s e4, our annual client event, we exercised one of the four tenets of our event: experiment. With so many industry leaders in one place, our intent … Continue reading
Post authored by Valerie Cox, Manager, Business Analyst Group One of the things I enjoy most about my role at Experient is the collaborative conversations I have with our clients. Often, we’ll gather a group of client and Experient “brains” … Continue reading
In Episode No. 4 of The VIP Lounge podcast, we tackle two of the hottest topics across the meetings and events industry right now: Experience design and behavioral data.
Post authored by Jeff Fugate, SVP, Strategic Sales & Marketing There’s been much talk about data, especially in the context of event marketing and experience design, but talk is cheap. It’s time to advance from talking to doing. Why? Event … Continue reading