Tag Archives: Customer Experience

3 Noteworthy Trends for Event Strategists to Explore in 2020

Post authored by Donna Kastner, Founder of Retirepreneur A recent Forrester report caught our eye, as it touched on several business trends that will also impact event strategists and the industry: PREDICTIONS 2020: On the Precipice of Far-Reaching Change.

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A Clever Tactic from the Van Halen Contract Playbook

Post authored by Donna Kastner, Event Marketing Strategist & Workshop Designer No doubt, many have heard tales of the rock band Van Halen’s requests for M&Ms in their dressing room. I heard them, too, but I never grasped the brilliant … Continue reading

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The CX Manifesto: Are You Designing Event Experiences with a Blindfold On?

Post authored by Jeff Fugate, SVP, Strategic Sales & Marketing There’s been much talk about data, especially in the context of event marketing and experience design, but talk is cheap. It’s time to advance from talking to doing. Why? Event … Continue reading

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