- Lead Retrieval for Exhibitors: Strategies for Trade Show Success
- How the 10-5 Rule Creates Kinder, More Welcoming Event Experiences
- Are Exhibitors Abandoning Trade Show Lead Retrieval?
- 6 Valuable Insights That Helped Shape PCMA Convening Leaders 2020
- 3 Noteworthy Trends for Event Strategists to Explore in 2020
Tag Archives: lead retrieval
Post authored by Mike Godsey, Senior Vice President of Exhibitor & Customer Service, Experient One of the best tips we can give would be to make lead retrieval for exhibitors a priority in the first place.
Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. They’re letting valuable sales leads … Continue reading
Post authored by Siobhan Connellan, Director, Exhibitor Services Operations at Experient Many exhibitors find themselves in a quandary as they fine-tune and activate their trade show strategy. Diminishing budgets, rising costs, logistics and travel complexities, managing staffing, and keeping up … Continue reading
Post authored by Mike Godsey, Senior Vice President, Market Development, Experient Over the years, exhibitors have always exchanged information with attendees. Events and tradeshows drive business. We call it “lead retrieval.” Now take a walk down memory lane with me … Continue reading
I recently attended a meeting for exhibitors held by a large show organizer about six weeks before their event. The purpose was to give representatives from exhibiting companies a chance to hear presentations from experts on image, social media, and tradeshow marketing. Continue reading
Post authored by Siobhan Connellan, Senior Manager of Exhibitor Operations at Experient Tradeshows have been a forum at which buyers and sellers could meet face-to-face, sample wares, and place orders for many years. In fact, some point to the bazaars … Continue reading
Post authored by Michael Godsey, Senior Vice President of Market Development at Experient I just can’t seem to keep myself from writing titles that attempt to grab the reader’s attention. I guess it was beaten into my head during journalism … Continue reading
Post authored by Michael Godsey, Senior Vice President of Market Development at Experient How’s that for a title? I know that’s a good bit of drama, and I think it comes from watching the movie Gladiator a little too much … Continue reading
Show organizers ask me this all the time. But what is really hotter right now — using QR codes or talking about them? In the trade show and event industry, I say it’s definitely the latter. The use of barcodes … Continue reading