Tag Archives: video games

Esports 101: Grasping the Phenomenon That’s Disrupting The Events Industry

Post Authored by Taylor Ward, Strategic Accounts Manager, Live Events Gaming and esports are two of the fastest-growing segments in the event space. From high fan engagement to unquestionable brand loyalty, gamers are pushing the boundaries of how an event … Continue reading

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Transitioning Digital Persona Design to Real-World Events

Post authored by Bill Barclay, Vice President, Live Events, and Taylor Ward, Live Events Strategist When it comes to detailed digital persona design, no one does it better than the creative geniuses of the eSports industry. One could argue that … Continue reading

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‘A Group of Hippies’ Took MAGFest From 200 Guests to 23,000

MAGFest started as a small music and gaming festival, but has leveled up its attendance dramatically.

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Immersion: The Perfect Sandbox for Live Events

Post authored by Justin Mizel, Account Manager, Experient Live Events I am so fortunate to be a part of the Live Events team at Experient. We are a team that embodies innovation and a passion for finding strategic solutions to … Continue reading

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